Check a fitness creator post against CMA labelling rules, DMCC Act 2024 limits, the whole offer, child audiences and the evidence file a health claim needs.
Map the UK rules that reach fitness creators, from HCPC titles and CQC scope to CMA and ASA ad rules, UK GDPR health data and Acas status, with a reviewer for each.
What follows when a UK fitness influencer's disclosure is challenged: the ASA ruling, sanctions, Trading Standards and the records that answer a query.
UK fitness influencers should declare gifted products and affiliate commission as trading income, keep records and report them on their Self Assessment return.
UK health brands can shortlist wellness creators such as Dr Louise Newson, Dr Hazel Wallace and Ella Mills, then check claims, disclosure and UK audience data.