Rules and ethics
How Glasgow wellness creators can work with NHS Scotland
Wellness creators in Glasgow reach NHS Scotland public health work via Public Health Scotland, board tenders and Public Contracts Scotland.
Topic
wellness creators
Rules and ethics
Welsh bilingual content for Cardiff wellness creators
How Cardiff wellness creators deliver Welsh and English content on public health campaigns: the standards, the workflow, labels and contract terms.
Outlook
A seasonal plan for UK fitness content across the year
Wellness creators can plan UK fitness content around January demand, the post-Christmas spike and summer outdoor content, with NHS guidance and brand brief windows.
Tools and providers
How to find UK fitness influencers on Instagram for brand campaigns
How UK brands find fitness influencers on Instagram: search terms, hashtag and location checks, vetting steps and a table for micro and macro briefs.
Rules and ethics
Wellness creators for UK health brands: who to watch
UK health brands can shortlist wellness creators such as Dr Louise Newson, Dr Hazel Wallace and Ella Mills, then check claims, disclosure and UK audience data.